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Strategic Entrepreneurship: Competitive Advantages Amidst Globalization and Technological Change

Strategic Entrepreneurship: Competitive Advantages Amidst Globalization and Technological Change

Gang Yang, Hans-Christian Pfohl, Sasa Saric
Copyright: © 2012 |Pages: 17
ISBN13: 9781466603066|ISBN10: 1466603062|EISBN13: 9781466603073
DOI: 10.4018/978-1-4666-0306-6.ch015
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MLA

Yang, Gang, et al. "Strategic Entrepreneurship: Competitive Advantages Amidst Globalization and Technological Change." Cultural Variations and Business Performance: Contemporary Globalism, edited by Bryan Christiansen, IGI Global, 2012, pp. 245-261. https://doi.org/10.4018/978-1-4666-0306-6.ch015

APA

Yang, G., Pfohl, H., & Saric, S. (2012). Strategic Entrepreneurship: Competitive Advantages Amidst Globalization and Technological Change. In B. Christiansen (Ed.), Cultural Variations and Business Performance: Contemporary Globalism (pp. 245-261). IGI Global. https://doi.org/10.4018/978-1-4666-0306-6.ch015

Chicago

Yang, Gang, Hans-Christian Pfohl, and Sasa Saric. "Strategic Entrepreneurship: Competitive Advantages Amidst Globalization and Technological Change." In Cultural Variations and Business Performance: Contemporary Globalism, edited by Bryan Christiansen, 245-261. Hershey, PA: IGI Global, 2012. https://doi.org/10.4018/978-1-4666-0306-6.ch015

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Abstract

Entrepreneurship deals with how firms explore new short-lived economic opportunities, while strategic management explains how firms create and defend competitive advantages. Traditionally, both fields have existed independent of one another implying that firms can act either entrepreneurial or strategic to be successful. Recent research, however, suggests that in contemporary globalism, entrepreneurial firms are often unable to turn opportunities into competitive advantages due to a lack of strategic resources and capabilities. Similarly, firms lacking entrepreneurship see their competitive advantages erode over time as new emerging market competitors challenge their established rivals and disruptive technologies shake up industry structure more frequently. Strategic Entrepreneurship is the concept that has arisen from this insight. The aim in this chapter is to synthesize prior work on Strategic Entrepreneurship and elaborate on it by proposing a generalized model of the entrepreneurial strategy making process as it has become necessary in today’s competitive landscape.

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