Harnessing Knowledge Power for Competitive Advantage

Harnessing Knowledge Power for Competitive Advantage

Mark E. Nissen
ISBN13: 9781466646797|ISBN10: 1466646799|EISBN13: 9781466646803
DOI: 10.4018/978-1-4666-4679-7.ch002
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MLA

Nissen, Mark E. "Harnessing Knowledge Power for Competitive Advantage." Knowledge Management and Competitive Advantage: Issues and Potential Solutions, edited by Michael A. Chilton and James M. Bloodgood, IGI Global, 2014, pp. 20-34. https://doi.org/10.4018/978-1-4666-4679-7.ch002

APA

Nissen, M. E. (2014). Harnessing Knowledge Power for Competitive Advantage. In M. Chilton & J. Bloodgood (Eds.), Knowledge Management and Competitive Advantage: Issues and Potential Solutions (pp. 20-34). IGI Global. https://doi.org/10.4018/978-1-4666-4679-7.ch002

Chicago

Nissen, Mark E. "Harnessing Knowledge Power for Competitive Advantage." In Knowledge Management and Competitive Advantage: Issues and Potential Solutions, edited by Michael A. Chilton and James M. Bloodgood, 20-34. Hershey, PA: IGI Global, 2014. https://doi.org/10.4018/978-1-4666-4679-7.ch002

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Abstract

A great many organizations rely upon advancing Information Technology (IT) in their quests for competitive advantage. The problem is that as long as competitive advantage is based on IT and like resources that are obtainable or substitutable by competing organizations, it is likely to be ephemeral at best. Alternatively, competitive advantage enabled by tacit knowledge is comparatively much more sustainable, but such knowledge tends to be sticky and does not flow well through the organization. Hence, the power of tacit knowledge is great in terms of enabling and particularly sustaining competitive advantage, but the corresponding dynamics can make it difficult to capitalize upon effectively. This chapter focuses specifically on how the power of dynamic knowledge (i.e., knowledge flows) can be harnessed for competitive advantage. The authors first examine in some detail how different kinds of knowledge and other organizational resources enable competitive advantage. They then discuss the dynamics of knowledge, looking in particular at how it flows through the organization. The chapter concludes with five key insights for use and application.

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