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Handbook of Research on the Impact of Culture and Society on the Entertainment Industry

Handbook of Research on the Impact of Culture and Society on the Entertainment Industry

R. Gulay Ozturk
Copyright: © 2014 |Pages: 737
ISBN13: 9781466661905|ISBN10: 1466661909|EISBN13: 9781466661912
DOI: 10.4018/978-1-4666-6190-5
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MLA

Ozturk, R. Gulay, editor. Handbook of Research on the Impact of Culture and Society on the Entertainment Industry. IGI Global, 2014. https://doi.org/10.4018/978-1-4666-6190-5

APA

Ozturk, R. G. (Ed.). (2014). Handbook of Research on the Impact of Culture and Society on the Entertainment Industry. IGI Global. https://doi.org/10.4018/978-1-4666-6190-5

Chicago

Ozturk, R. Gulay, ed. Handbook of Research on the Impact of Culture and Society on the Entertainment Industry. Hershey, PA: IGI Global, 2014. https://doi.org/10.4018/978-1-4666-6190-5

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In the age of ubiquitous media and globalization, the entertainment industry has changed dramatically to accommodate a more comprehensive and diverse audience. As such, research into the influence of culture on entertainment and the media is necessary in order to facilitate further developments in the industry.

Handbook of Research on the Impact of Culture and Society on the Entertainment Industry provides a review of the academic and popular literature on the relationship between communications and media studies, cinema, advertising, public relations, religion, food tourism, art, sports, technology, culture, marketing, and entertainment practices. Founded on international research, this publication is essential for upper-level students, researchers, academicians, business executives, and industry professionals seeking knowledge on the current scope of the entertainment industry.

Table of Contents

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Front Materials
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Title Page
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Copyright Page
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Advances in Media, Entertainment, and the Arts (AMEA) Book Series
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Dedication
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Editorial Advisory Board and List of Reviewers
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Foreword
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Preface
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Chapters
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Chapter 1
Entertainment, Culture, and Society
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Chapter 2
Entertainment and Media  (pages 104-104)
Entertainment and Media
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Chapter 3
Entertainment and Marketing
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Entertainment, Advertising, and Public Relations
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Chapter 5
Entertainment and Technology
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Back Materials
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Compilation of References
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About the Contributors
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Index
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