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Handbook of Research on Global Fashion Management and Merchandising

Handbook of Research on Global Fashion Management and Merchandising

Alessandra Vecchi, Chitra Buckley
Copyright: © 2016 |Pages: 862
ISBN13: 9781522501107|ISBN10: 152250110X|EISBN13: 9781522501114
DOI: 10.4018/978-1-5225-0110-7
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MLA

Vecchi, Alessandra, and Chitra Buckley, editors. Handbook of Research on Global Fashion Management and Merchandising. IGI Global, 2016. https://doi.org/10.4018/978-1-5225-0110-7

APA

Vecchi, A. & Buckley, C. (Eds.). (2016). Handbook of Research on Global Fashion Management and Merchandising. IGI Global. https://doi.org/10.4018/978-1-5225-0110-7

Chicago

Vecchi, Alessandra, and Chitra Buckley, eds. Handbook of Research on Global Fashion Management and Merchandising. Hershey, PA: IGI Global, 2016. https://doi.org/10.4018/978-1-5225-0110-7

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Innovation and novel leadership strategies have aided the successful growth of the fashion industry around the globe. However, as the dynamics of the industry are constantly changing, a deficit can emerge in the overall comprehension of industry strategies and practices.

The Handbook of Research on Global Fashion Management and Merchandising explores the various facets of effective management procedures within the fashion industry. Featuring research on entrepreneurship, operations management, marketing, business modeling, and fashion technology, this publication is an extensive reference source for practitioners, academics, researchers, and students interested in the dynamics of the fashion industry.

Table of Contents

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Front Materials
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Title Page
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Copyright Page
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Advances in Logistics, Operations, and Management Science (ALOMS) Book Series
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Foreword
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Preface
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Introduction
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Chapters
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Chapter 1
Creativity and Innovation
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Chapter 2
Strategic Fashion Management
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Chapter 3
The Implementation of Fashion Technology
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Fashion Retail and Its More Recent Dynamics
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Chapter 5
CSR and Sustainability  (pages 467-467)
CSR and Sustainability
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Chapter 6
International Evidence  (pages 592-592)
International Evidence
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Back Materials
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Compilation of References
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About the Contributors
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Index
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