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Driving Traffic and Customer Activity Through Affiliate Marketing

Driving Traffic and Customer Activity Through Affiliate Marketing

Surabhi Singh
Copyright: © 2018 |Pages: 233
ISBN13: 9781522526568|ISBN10: 1522526560|EISBN13: 9781522526575
DOI: 10.4018/978-1-5225-2656-8
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MLA

Singh, Surabhi, editor. Driving Traffic and Customer Activity Through Affiliate Marketing. IGI Global, 2018. https://doi.org/10.4018/978-1-5225-2656-8

APA

Singh, S. (Ed.). (2018). Driving Traffic and Customer Activity Through Affiliate Marketing. IGI Global. https://doi.org/10.4018/978-1-5225-2656-8

Chicago

Singh, Surabhi, ed. Driving Traffic and Customer Activity Through Affiliate Marketing. Hershey, PA: IGI Global, 2018. https://doi.org/10.4018/978-1-5225-2656-8

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Technological developments have created new opportunities for contemporary businesses. Online stores can now utilize a specific branch of marketing in order to maximize the revenue of their business and increase website traffic.

Driving Traffic and Customer Activity Through Affiliate Marketing is an essential reference publication highlighting the latest scholarly research on the method of increasing online business traffic and sales by external referrals. Featuring extensive coverage on a broad range of topics and perspectives such as networking, program management, and customer satisfaction, this book is ideally designed for academicians, practitioners, and students seeking current information on ways to increase customer activity.

Table of Contents

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Front Materials
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Title Page
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Copyright Page
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Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book Series
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Editorial Advisory Board and List of Reviewers
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Foreword
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Preface
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Acknowledgment
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Chapters
Back Materials
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Related References
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Compilation of References
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About the Contributors
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Index
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