Sales and Distribution Management for Organizational Growth

Sales and Distribution Management for Organizational Growth

Copyright: © 2020 |Pages: 323
ISBN13: 9781522599814|ISBN10: 1522599819|EISBN13: 9781522599838
DOI: 10.4018/978-1-5225-9981-4
Cite Book Cite Book

MLA

Choudhury, Rahul Gupta. Sales and Distribution Management for Organizational Growth. IGI Global, 2020. https://doi.org/10.4018/978-1-5225-9981-4

APA

Choudhury, R. G. (2020). Sales and Distribution Management for Organizational Growth. IGI Global. https://doi.org/10.4018/978-1-5225-9981-4

Chicago

Choudhury, Rahul Gupta. Sales and Distribution Management for Organizational Growth. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-5225-9981-4

Export Reference

Mendeley
Favorite Full-Book Download

Supplying a product to the most customers possible in an effective and cost-efficient way is the primary goal of the sales and distribution sector of a business, since the profits from sales are responsible for the majority of an organization’s revenue. However, with countless brands vying for the customers’ attention, the ability to create a demand for a product and subsequently supply that demand is often the key to a business’s success. There is a need for studies that seek to understand the complementary roles of an organization’s sales force and distribution team to ensure relevancy in today’s globalized world.

Sales and Distribution Management for Organizational Growth is a pivotal reference source that provides vital research on the organization of sales and the sales force, their geographic deployment, and distribution and channel management including how to develop customer-oriented distribution systems. While highlighting topics including expense control, personnel training, and channel design, this book is ideally designed for business students, marketing professionals, executive members, finance analysts, operations employees, academicians, industry professionals, researchers, and students seeking current research on implementing sales strategy and distribution systems to maximize profits and remain a marketplace competitor.

Table of Contents

Reset
Front Materials
Title Page
This content has been removed at the discretion of the publisher and the editors.
Copyright Page
This content has been removed at the discretion of the publisher and the editors.
Advances in Logistics, Operations, and Management Science (ALOMS) Book Series
This content has been removed at the discretion of the publisher and the editors.
Preface
This content has been removed at the discretion of the publisher and the editors.
Chapters
Back Materials
About the Author
This content has been removed at the discretion of the publisher and the editors.
Index
This content has been removed at the discretion of the publisher and the editors.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global bookstore.