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E-Commerce and Small Tourism Firms

E-Commerce and Small Tourism Firms

Patrice Braun
Copyright: © 2005 |Pages: 6
ISBN13: 9781591405757|ISBN10: 1591405750|EISBN13: 9781591407911
DOI: 10.4018/978-1-59140-575-7.ch041
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MLA

Braun, Patrice. "E-Commerce and Small Tourism Firms." Encyclopedia of Developing Regional Communities with Information and Communication Technology, edited by Stewart Marshall, et al., IGI Global, 2005, pp. 233-238. https://doi.org/10.4018/978-1-59140-575-7.ch041

APA

Braun, P. (2005). E-Commerce and Small Tourism Firms. In S. Marshall, W. Taylor, & X. Yu (Eds.), Encyclopedia of Developing Regional Communities with Information and Communication Technology (pp. 233-238). IGI Global. https://doi.org/10.4018/978-1-59140-575-7.ch041

Chicago

Braun, Patrice. "E-Commerce and Small Tourism Firms." In Encyclopedia of Developing Regional Communities with Information and Communication Technology, edited by Stewart Marshall, Wal Taylor, and Xinghuo Yu, 233-238. Hershey, PA: IGI Global, 2005. https://doi.org/10.4018/978-1-59140-575-7.ch041

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Abstract

Today’s networked economy is a strategic combination of many factors, with electronic platforms and relationships underpinning competitive advantage. Enabled and driven by information and communication technologies (ICT) and connectivity, the networked economy is challenging the fundamental bases of established government frameworks, conventional business practices, and traditional marketing disciplines. To achieve business success in this techno-economic paradigm requires new ways of thinking for all.

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