Contractual Obligations between Mobile Service Providers and Users

Contractual Obligations between Mobile Service Providers and Users

R. Willis, A. Serenko, O. Turel
Copyright: © 2007 |Pages: 6
ISBN13: 9781599040028|ISBN10: 1599040026|EISBN13: 9781599040035
DOI: 10.4018/978-1-59904-002-8.ch025
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MLA

Willis, R., et al. "Contractual Obligations between Mobile Service Providers and Users." Encyclopedia of Mobile Computing and Commerce, edited by David Taniar, IGI Global, 2007, pp. 143-148. https://doi.org/10.4018/978-1-59904-002-8.ch025

APA

Willis, R., Serenko, A., & Turel, O. (2007). Contractual Obligations between Mobile Service Providers and Users. In D. Taniar (Ed.), Encyclopedia of Mobile Computing and Commerce (pp. 143-148). IGI Global. https://doi.org/10.4018/978-1-59904-002-8.ch025

Chicago

Willis, R., A. Serenko, and O. Turel. "Contractual Obligations between Mobile Service Providers and Users." In Encyclopedia of Mobile Computing and Commerce, edited by David Taniar, 143-148. Hershey, PA: IGI Global, 2007. https://doi.org/10.4018/978-1-59904-002-8.ch025

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Abstract

This article will present implications for both scholarship and practice. In terms of academia, it is believed that researchers conducting empirical investigations on customer loyalty with mobile services should be aware of the two independent dimensions of the business-customer relation-ship and utilize appropriate research instruments to ensure the unidimensionality of each construct.

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