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Emotions, Mood and Decision Making

Emotions, Mood and Decision Making

Agnes Virlics
Copyright: © 2014 |Volume: 3 |Issue: 2 |Pages: 22
ISSN: 2160-9802|EISSN: 2160-9810|EISBN13: 9781466652262|DOI: 10.4018/ijabe.2014040104
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MLA

Virlics, Agnes. "Emotions, Mood and Decision Making." IJABE vol.3, no.2 2014: pp.48-69. http://doi.org/10.4018/ijabe.2014040104

APA

Virlics, A. (2014). Emotions, Mood and Decision Making. International Journal of Applied Behavioral Economics (IJABE), 3(2), 48-69. http://doi.org/10.4018/ijabe.2014040104

Chicago

Virlics, Agnes. "Emotions, Mood and Decision Making," International Journal of Applied Behavioral Economics (IJABE) 3, no.2: 48-69. http://doi.org/10.4018/ijabe.2014040104

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Abstract

Decisions are made according to a complex cognitive and emotional evaluation of the situation. The aim of the paper is to examine the effect of mood on risky investment decision making by using a mood induction procedure. The paper investigates how happy and sad mood affects risky investment decision making and whether there is a difference between the perception of fix investments and monetary investments. The analysis has been conducted focusing on individual investment decisions. Data for the research comes from a laboratory experiment, where 166 participants in happy, sad and neutral mood, filled out a questionnaire of investment decisions. The results indicate that mood does affect investment decision making, and positive and negative mood might have similar effect on the investment decision.

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